We build verifiable content and a consistent presence for discovery through search engines and generative systems.
Run the audit on your siteLet’s talk about GEO & AEOA generative answer has to be able to reconstruct who you are and why your offer is relevant. Vague pages, inconsistent information and claims without evidence make this task harder.
The phases describe the usual order in which these elements are approached, not a calendar. “What we start from” lists what is needed on your side: where a piece does not exist yet — a page, a content, a flow, a tool — producing it enters the scope of the work. Times and costs are defined in the brief: there is no price on this page. To see what the structure of your site says today, the free audit reads any public URL: no payment, no account.
Company description, services and references aligned between the site and the relevant public sources.
Answers to real questions, precise definitions and examples with attribution and context.
HTML that reads well, links and structured data that match what the page shows.
A protocol of queries and a record of citations observed per platform, date and context.
GEO & AEO do not replace SEO: they share the base — useful content, legible structure, relevant structured data, consistent company information — and change the objective. Here the work is so that a generative answer finds the right information instead of reconstructing it approximately. In FIND it accompanies the work on search engines: the same page has to be legible to a search engine and to a system that produces answers. What is observed are real answers, obtained with real questions, not our influence on the platforms. The editorial part is the same as SEO; what changes is what counts as useful.
Are you missing relevant visits, or clear information about what you offer? Check the first scan, your pages and the questions your customers ask. For a local business the consistency of locations and contacts matters too; for AI answers you need verifiable information.
These are the situations described in Where to start, in the same shape in which you choose them: not a classification of sectors, but the point where you begin.
Verifiable company information, documented capabilities and customer questions. For monitoring we define platforms and queries, without inferring citations from HTML structure alone.
We check the consistency and legibility of the content. Citations are recorded only when observed: presence and absence can vary between requests.
We cannot guarantee that an AI will recommend you: the choices of those platforms are not ours, and no page should suggest the opposite. We do not add stated authority, testimonials or sources that do not exist: where evidence is missing, the page says so. We do not optimise an unclear offer: that has to be clarified first, and it is structure and content work. And no presence in a generative answer is measurable like a position: observations are recorded, not scores. A GEO work is not bought in addition to the work on search engines: it is the same clarity with a stated objective, not an extra package.
They share a base of useful content and understandable structure. We define distinct objectives for traditional search and generative answers.
No. We can improve the quality of the information and observe real answers, without controlling the choices of the platform.